Global Strategy + Content Creation
Playboy is an iconic brand that has been pushing and removing buttons since 1953. The brand was looking to reposition their overall strategy, content, voice, and tone across all online entities to make Playboy an authority on ‘the good life’ once again. Social House was tasked with aligning and optimizing global content so that it resonates with an elevated worldwide audience. Ultimately repositioning the brand on social and powerfully extending Playboy into the 21st century.
YOU MAY ALSO LIKE: