Our Blog

Social House Inc. is thrilled to partner with MacKenzie-Childs, an elevated leader in artisanal home décor, to launch their TikTok presence. This collaboration blends MacKenzie-Childs' legacy of unique, handcrafted designs with Social House’s digital prowess, creating an engaging mix of tradition and modern storytelling on TikTok. We're eager to reveal the brand's creative spirit and craftsmanship, offering followers a unique insight into their world of artistic innovation. Join us on this captivating journey to transform how art interacts with the digital landscape.

Unlock deeper audience connections with the Human Media Index by Social House, Inc.® - an AI-powered pulse check revolutionizing content understanding. Decode emotional impact with sentiment analysis, unveil audience personas, and explore dynamic visual dashboards. Benchmark against industry standards, receive content optimization recommendations, and enjoy customizable reporting packages. Empower strategic decision-making, quantify ROI, enhance engagement, and foster loyalty. Elevate your content strategy with insights that resonate. The Human Media Index is more than metrics; it's your strategic partner in emotionally engaging with your audience.

In 2023 we kicked-off a UGC content series with the amazing team at South Coast Plaza, the West Coast's premier luxury shopping destination. With over 55 years of redefining luxury, SCP's collaboration with Social House brings immersive videos, including top-performing content featuring creators like Traci_OCM, Rachel Brann, and Azia Celestino. Join us in exploring our partnership success story with South Coast Plaza.

2023, that's a wrap. Check out the Social House, Inc. year-end wrap report of our accomplishments. We're reflecting on key milestones the agency achieved during this very innovative and transformative year.

Top 5 predictions for Social Media in 2024. Is your brand ready for the shift?

Client testimonials that made us cry a little.

How do you stay magical, fantastical, and out-of-this-world and still feel relatable to a larger, mass audience? That was our challenge. See how we strategized and executed against this challenge for the Gen Z favorite brand Half Magic.

A quick take on AI, obsoletion, tool and technology evolution, and cyclical historical patterns. As the revolution unfolds, what side are you on?

We're thrilled to highlight our new client partnership with Air Company, a Carbon Technology Solution that allows brands to create products from CO2 to extend life on Earth.

We're proud to share the newest iteration of the Social House® website that represents our vision behind digital transformation and how we make media human.

January has been a busy month for our team at Social House®. We're pleased to highlight one of our newest client partnerships in 2023, HALF MAGIC Beauty, a multi-dimensional beauty brand and subsidiary of A24.

Web3 is changing the way your audiences are connecting. Our team wanted to share the top 5 ways we're incorporating Web3 into our client's digital marketing plans.

We’ve all been there. Online dating and the mysteries of why we swipe left. Alas, social media giant Facebook to the rescue with a ’New Product Experimentation’. Why does Facebook want to get into speed dating you may ask? Well because they certainly can afford to.

Social Media is time-consuming and sometimes it's nice to have tools to help you get things done more efficiently.

2021 came with some algorithm updates from Instagram, all designed to keep the community conversation moving. If you’re wondering how this algorithm works, it looks at the user’s past behavior, sweeps all the available posts or pieces of content, and then evaluates each one to predict how interesting it is to that user. The most interesting content then goes to the top.

If you've ever seen the ‘Dislike’ count on a video on YouTube, you know that the Comments are likely also equally as negative.