Our Blog

Twitter just announced that it will be implementing new warning labels on controversial tweets.

We couldn't be more excited to announce our newest client, Green Dot. Green Dot helps provide millions of people reliable, affordable debit accounts that make everyday banking hassle-free. What drew us to them was their commitment to and for the empowerment of their community. We plan to take their socials to new heights and help introduce their products to communities all over the country. Stay tuned for more...

Snapchat recently published a study on the habits of Gen Z and their social media usage habits. Where millennials have been at the forefront of marketers minds recently, this 70-page report proves that Gen Z is quickly becoming the generation to market to, especially on social.

If you don’t know, June is Pride Month – a month commemorating the Stonewall riots and the impact LGBTQ people have had in the world.

BizBash launched their ’10 Trade Show Booth Designs from Beauty Brands’ article and we are so honored to have been included for our work with CND at the 2018 Premiere Orlando beauty show.

Instagram has been busy this week launching new features to help make advertising with influencers easier. The platform is now allowing Influencer posts to be natively turned into ads. This is BIG news for brands. Why you may ask?

New Feature Alert!Over the weekend, Instagram launched a new sticker for stories, on-screen lyrics.With this sticker, the user can choose a song to accompany their story and lyrics will play on screen. Being able to add lyrics to a story adds an extra level of creativity and fun to the music sticker. Instagram Karaoke? Well kind of.

Exciting news for Twitter fans as the platform officially announced its new live streaming option ‘Live Guests’ that will allow users to add guests (audio-only) into their conversations.

The cannabis industry is growing and so is our client roster. We are honored to announce our newest client Flow Kana. Flow Kana is a California-based, small batch cannabis brand powered by craft farmers. Experiential design and activation within dispensaries will be a key focus for our team and we look forward to sharing the results of our efforts here in the coming months. Welcome to the family team Flow Kana!

Celebrities, musicians, and influencers have the power to get what they want big or small. It’s no denying that giving a post a thumbs up can literally change a life for better or worse. In this case, 2 million ‘thumbs up’ has rewarded us with Wendy’s spicy chicken nuggets. All thanks to Chance The Rapper, Twitter and Wendy’s.

Adding to its shoppable features, Instagram has officially added its @shop page. @Shop was created to celebrate small businesses and the creative minds behind them. It will allow shoppers to access different products and brands, all in the fashion, beauty, home, decor (and many more) categories.

This week, we went live with Beautycounter’s Founder and CEO, Gregg Renfrew and SVP of Social Mission, Lindsay Dahl to talk about sustainable living and having a work/life balance. Through this conversation, we learned more about the laws Beautycounter is helping to pass, what are simple ways to make a sustainable impact, and of course, what their go-to product is to feel put together. Make sure to check out the conversation here.

Twitter just announced that users can add GIFs to retweets via mobile (finally). Sometimes the things said on Twitter can leave you speechless so this is a great way to get your point across (via GIF).

In an ever-changing social media world, applications like Instagram are searching for more ways to have users engage with their respective audience.

We are honored to add Virtue Labs to our growing client list. We were so excited to work with Virtue because of their incredible technology and products (that we are all huge fans of). Virtue Labs uses a technology called Alpha Keratin 60ku™ in their products. This technology is extracted from ethically-sourced human hair, so our bodies recognize it and treat it as our own, healing, smoothing, and giving our hair all the shine, while repairing any damage and keeping it healthy. We are excited to work with them and their incredible products. Special project coming soon…

Last week, our CEO and President, Norel Mancuso presented a roundtable at the BeautyBiz Roundtable hosted by the Mazur Group.